Freelance Copywriting

Below are examples of copy I’ve written for various organizations and brands.

  • Biden/Harris logo

    Biden Harris 2020 Campaign - CAP SOC Agency Case Study

    CAP SOC partnered with the Biden/Harris outreach team and Ghost Note Agency to tap into the interests, passion points, and nuances of Black culture to create authentic connections with Black voters for the Biden/Harris campaign. During a month-long project, Cap Soc activated community through creative messaging and seeding content in innovative ways.

  • CAP SOC Agency

    Alteration of CAP SOC - Rebrand Copy

    When CAP SOC underwent a rebrand, it was intentional to the smallest detail: a new name, a new logo, an expanded team, and a new look. It gave way to a new vision anchored in working in the culture space and working with value-aligned and mission-driven brands looking to build community. I wrote the blog post giving insight into its founder and the agency's new vision.

  • BLK & Bold

    BLK & Bold Digital Media Management - CAP SOC Agency Case Study

    In February 2020, BLK & Bold Specialty Beverages tapped Cap Soc to provide ongoing digital media management as they prepared to launch in over 350 Target locations across the country. Within six months of working with Cap Soc, BLK & Bold experienced exponential business growth by expanding into new Target locations and launching in Hy-Vee supermarkets and select Whole Foods locations.

  • Daraja Collective Website Copy

    Daraja Collective - Website Copy

    The Daraja Collective focuses on establishing technology enterprises that bolster under-served communities and operating as the lynchpin in the startup ecosystem by being the bridge between ideas and sustainable business models. To get them ready for launch, I advised them on the website build and wrote copy to facilitate a positive and productive user experience.

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Didi Hirsch's 2021 #AliveTogether Campaign